![]() To my mind, the juice was not worth the squeeze for that charity. (I failed to make AmazonSmile my default gateway onto Amazon - shame on me!) And even though this small local nonprofit dedicated staff time to share all sorts of communications about the program over the years, it generated a grand total of $240 in donations as of November 2022. ![]() My AmazonSmile account shows that I made 50 purchases over the last 10 years that generated a grand total of $10.63 to my selected charity. ![]() But as Adam Clevenger, a longtime British expert on corporate social impact that I admire put it on Twitter: “Can we just be honest? Most programs spent more promoting #AmazonSmile than they actually received from Amazon Smile.” ![]()
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